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Hot Tools Pro Artist Black Gold Evolve Ionic Salon Hair Flat Iron | Long-Lasting Finish for Straightening Hair, (1-1/4 in), HT7123BG

Original price was: $119.99.Current price is: $56.22.

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Price: $119.99 - $56.22
(as of Oct 31, 2024 08:43:37 UTC – Details)


Top celebrity stylists call this their “desert island” tool because it does everything! Use it to smooth hair, create curls, form beach waves, create pin curls, flip the ends- its usefulness goes on and on. So even if you have no plans to be stranded on a desert island, you can create any hairstyle wherever you go with the Black Gold 1-1/4” Ionic Salon Flat Iron. The styling surface of a flat iron makes all the difference, and this Black Gold finish is a best-in-class emulating the even heat distribution of 24k gold, combined with titanium and ceramic with a Micro-Shine finish. These plates glide smoothly and effortlessly along each section of hair, that means less pulling. Each strand emerges perfectly and evenly styled, top to tip. What’s more, the titanium is corrosion-resistant, so your iron will last and last. And the proprietary Micro-Shine finish helps reduce friction and damage and add shine. There’s heat and then there’s even, consistent, programmable heat. The Black Gold Flat Iron has it all. Special Pulse Technology heats up in a hurry and stays hot, maintaining temperatures for uninterrupted heat. Set the temperature to where you need (up to 455 degrees F) for your hair type and texture- the digital temperature display provides a constant read-out. Rounded plate edges let you go far beyond straightening. Bend, flip, set pin curls, you name it- this unique plate shape does it all. Get a grip- it’s easy thanks to the soft touch outer finish. Automatic two-hour shut-off offers peace of mind, and thanks to the universal dual voltage, you can bring your iron along anywhere!
Product Dimensions ‏ : ‎ 2.5 x 13.8 x 5.6 inches; 1.6 Pounds
Item model number ‏ : ‎ HT7123BG
UPC ‏ : ‎ 078729071236
Manufacturer ‏ : ‎ Helen of Troy
ASIN ‏ : ‎ B07KSQZ4MR
Country of Origin ‏ : ‎ China

LONG-LASTING: Create pro-level sleek styles with premium ceramic-titanium plates, style professional waves with ease, and achieve effortless loose curls.
VERSATILE STYLING: Whether you’re styling sleek straight hair or effortless waves, the Evolve Ionic Salon Flat Iron creates professional results.
SMART TEMPERATURE: Rotating dial, easy-to-read digital LED display, and an audible tone when the desired temperature is reached.
TRAVEL READY: Universal dual voltage. Auto shut off and glove included. Variable heat settings up to 455℉ for all hair types.
SMOOTH RESULTS: Rounded edges for extra-smooth, shiny styles. Advanced ion generator for maximum ion output and silky smooth hair.
SYLISTS PREFERRED: Hot Tools heritage is rooted in the professional community. We’re proud we’ve been a trusted, stylist-recommended brand since we began in 1990.

Customers say

Customers like the heat up, functionality, and smoothness of the hair iron. They mention it heats up fast, works well on their natural hair, and straightens their hair flawlessly. Some appreciate the silky feel and say it’s worth the price.

AI-generated from the text of customer reviews

13 reviews for Hot Tools Pro Artist Black Gold Evolve Ionic Salon Hair Flat Iron | Long-Lasting Finish for Straightening Hair, (1-1/4 in), HT7123BG

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  1. Sha

    Great buy
    Really good flat iron. Gets hot fast and gives great curls! It has a really smooth glide. Great product for great price.

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  2. Jessica Toney

    LOVE
    I love that this tool is curved or rounded. It is so easy to curl my hair with it! I’m not a pro by any means but I curl my hair faster with this than I do a beachwaver, I also feel like it’s easier with this tool. I have a very good grip on it, and the temperature on it is just immaculate. It heats up very quickly and is easy to operate. I love that it spins with you while you’re curling your hair. My hair is not frizzy and it doesn’t feel fried after I use this tool either. Over all the quality is amazing, and I have dropped it a couple of times and it’s not even scratched! I highly recommend this product.

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  3. Jenna

    Great and lightweight straighter
    First and foremost, the design of this flat iron is sleek and professional. The black gold finish exudes sophistication, while the ergonomic design fits comfortably in the hand, allowing for effortless styling. Plus, the long-lasting finish ensures that it looks as good as new even after years of use.
    But it’s not just about looks – this flat iron delivers exceptional performance, too. The ionic technology helps to reduce frizz and static, leaving hair looking smooth, shiny, and frizz-free. Whether I’m aiming for sleek, straight locks or glamorous curls, this flat iron delivers flawless results every time.
    Another thing I appreciate about this flat iron is its versatility. With adjustable heat settings ranging from 250°F to 455°F, it’s suitable for all hair types and textures. Plus, the extra-long plates allow for quicker styling, making it perfect for those busy mornings when every minute counts.
    In conclusion, if you’re in search of a high-quality flat iron that delivers salon-worthy results at home, look no further than the Hot Tools Pro Artist Black Gold Evolve Ionic Salon Hair Flat Iron. With its sleek design, exceptional performance, and versatility, it’s sure to become your new favorite styling tool. Highly recommended!

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  4. ana c.a

    HEAR ME OUT
    Girls i had the Shark and Dyson and i returned them both and got me this. those fancy hairstyle overpriced tools did nothing but to give me a headache for how loud they were and get my skin red for the setting i had to use. I have the thickest hair ever, my hair is curly with a bunch of layers and lots of hair. You can literally pull one hair strand of mine and it will take you at least 3 tries to split it, it could be use for sewing, none of those tools worked for me. This did! And i’m so happy that i found a hairstyle tool that actually has high settings and it’s slim enough to do curls! Even if you choose high setting it’s ready quick, no waiting. It will beep when it’s ready… It is light enough to allow you to just get your hair done quick instead of taking breaks in between (which i had to do with fancy tools). It’s beautiful too. I used it yesterday for the first time ever and i was done with my whole head in less than an hour! in love.

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  5. Molly

    Perfect.
    I switched from a revlon flat iron that made my hair dry, frizzy, wavy, and would snag my hair out.
    This iron is amazing. 1-2 passes and my hair is bone straight, soft, and smooth. It doesn’t snag or pull your hair at all. Easy to hold. Sleek design. It’s absolutely perfect and worth the price.

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  6. L. Ryia

    WOW, what a product for $65
    I was considering ordering this on the hot tools website with the limited lifetime warranty, but for half the price I decided to get it on Amazon. Although I just got it and only used it once so far, I’m pleased. I can’t believe how fast it heats up! I have not bought a new straightener in almost 10 years so I’m used to much older technology. I genuinely can’t believe how fast this heated. It’s nothing too fancy, has a range of heat settings and is comfortable to hold. I went from a 1.5″ plate to this 1″ plate but this works well, heats well, and for the price it can’t be beat. Curls well, I’m just struggling to get it to hold the wave technique. I feel like with my thinner blonde hair and the level of heat it should hold more and make more dramatic dents in the hair, but overall it works great for the price.

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  7. Gmann

    Works well for medium thick wavy hair.
    I purchased this after my trusty straightener of 10 years broke. I bought a different brand before this, hated it, and returned it. This was my next pick. It heats up within a few seconds and works well on my medium thick frizzy hair. Many straighteners straighten, but it don’t make my hair look sleek. This one gets my hair sleek. I have had it for about 6 months, and it is still working as it did when it arrived. It does make a strange buzzing noise, but functions fine.

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  8. Yanin Ramos

    Reliable
    I had a hot tools straighter before and it lasted me years. Which is why I wanted the same brand. This one is an upgrade for sure. Curls beautifully. Live the lock function which makes it easier to travel with. It also remembers the heat even after unplugging it.

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  9. Kary

    La plancha es tan cual a las imágenes, calienta súper rápido, se siente bien el cabello, esperemos y tenga vida útil larga.

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  10. SAM

    I purchased the HOT TOOLS Professional Black Gold Micro-Shine Flat Iron and it is truly Professional! I have thick, course hair and it straightens and curls my hair quickly! This flat iron heats up in seconds and my hairstyle holds for days.

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  11. Khadidja

    Looooved it
    , my hair is very thin and this one suits my hair very well, my hair doesn’t stick anymore

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  12. Fernanda sanchez

    Excelente plancha, no maltrata el cabello y lo deja super bonito.
    Nota: la mía no traia el guante….

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  13. erin87

    Heats up very fast and really efficient at straightening my flyaways/curls.

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    Hot Tools Pro Artist Black Gold Evolve Ionic Salon Hair Flat Iron | Long-Lasting Finish for Straightening Hair, (1-1/4 in), HT7123BG
    Hot Tools Pro Artist Black Gold Evolve Ionic Salon Hair Flat Iron | Long-Lasting Finish for Straightening Hair, (1-1/4 in), HT7123BG

    Original price was: $119.99.Current price is: $56.22.

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